I met Alec Sharp ([email protected] @alecsharp) while running BusinessAnalystWorld when he became one of our top speakers on anything to do with business analysis.  He authored a great chapter in the book The BA Book of Mentors entitled “What, Not Who or How—Getting to the Essence”.  In it, he helps us understand the importance of getting to the core of our customer’s business – the essence of the business or the ‘what’ – and not getting clouded by the ‘who and why”

https://ow.ly/PPTkY.  #BAbookofmentors

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